Breaking News, Podcasts and Analysis Serving People who Organize, Manage and Host Sports Events
The Sports & Fitness Industry Association Board of Directors has appointed Todd Smith as president and chief executive officer for the association, effective October 1. Smith joins the SFIA after serving as the senior vice president at the U.S. Chamber of Commerce. He will succeed current President/Chief Executive Officer Tom Cove, who earlier this year […]
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In early October, a group of friends from high school plan on rolling up to Tom Cove’s house in a Winnebago, picking him up and heading to Ocean City, Maryland, for some time at the beach to relax before he heads to California a few weeks later for the Breeders’ Cup. It’s the type of […]
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Every year, the Sports & Fitness Industry Association, or SFIA, takes on a number of research projects designed to offer insight into the world of sports through the lens of participation, equipment sales and other metrics. But the Topline Participation Report is one of the longest-standing and most ambitious surveys the organization conducts. Each year, […]
Continue ReadingPickleball remains the fastest-growing sport in America, says the Sports & Fitness Industry Association, and all of the seven major sport and fitness physical activity categories showed increased year-over-year rates of participation in the SFIA’s 2024 Topline Participation Report. In 2023, 242 million Americans (78.8%) participated in an activity one or more times, a 2.2% […]
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The Sports & Fitness Industry Association and Running USA have announced a strategic partnership that will benefit members of both organizations. “We’re elated to partner with SFIA and create new research initiatives for brands and events in the running space,” said Christine Bowen, chief operating officer of Running USA. “For more than 20 years, Running […]
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The sport of pickleball has enjoyed a meteoric rise in the past several years, sweeping across the United States and sending host cities and destinations into a frenzy. It’s nearly impossible to avoid the sport these days, whether it be in the news, on social media or television. Pickleball is inevitable. According to USA Pickleball, […]
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The Aspen Institute has released its State of Play 2022 report, an annual analysis of national trends in the delivery of sport activities for youth ages 6 to 18. The research shows both encouraging and discouraging trends in the youth sports world. Team sports participation took a big hit during the start of the pandemic […]
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The Sports Facilities Companies has announced a partnership with Stonehenge Partners as SFC plans to expand its services throughout the country. Sports Facilities Companies currently operates over 40 properties on behalf of municipalities, real estate developers, and private clients in 17 states. The partnership will allow SFC to expand its involvement in the planning, consulting and […]
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There is nothing quite as valuable to sports organizations and destinations that host their events than data. And one of the leading organizations that has been diving into data analysis for years is the Sports & Fitness Industry Association. The association, whose members include sporting goods and fitness brands, manufacturers, retailers and maerkters, has one […]
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Sports such as golf and tennis were the big winners in 2020 as people sought ways to play sports that were socially distanced and outdoors, according to the findings of a Sports & Fitness Industry Association survey of more than 18,000 people in the United States ages 6 and up. While activity levels were up […]
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