Breaking News, Podcasts and Analysis Serving People who Organize, Manage and Host Sports Events
As flag football continues its rapid ascendance around the world, USA Football is capitalizing on the increased interest with the documentary “Champions Rising: USA Football’s National Team.” The 90-minute film, produced by Duality Sports & Entertainment and directed by Mike Pacicco, premiered on USA Football’s YouTube channel today. The documentary chronicles the journey of the […]
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NEW ORLEANS — The NFL’s increased emphasis on flag football was on full display with multiple events over the week to showcase the league’s years-long push into the sport, especially on the girls and women’s front. Flag football debuts on the Olympic program in 2028 in Los Angeles and NFL Commissioner Roger Goodell said Monday […]
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Two large partnerships have been announced in football, as a pair of major brands are aligning themselves with the sport. USA Football, the sport’s governing body in the United States, has announced a multi-year partnership with Under Armour through the 2028 Summer Olympic Games in Los Angeles. The sportswear company is the new official and […]
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The International World Games Association has awarded the 2029 World Games to Karlsruhe, Germany, as well as granting flag football and cheerleading full membership status, bringing the number of sanctioned events to 40. In 2029, Karlsruhe will become the first city to organize the multisport event twice since its inception. Germany hosted the third edition […]
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Unrivaled Sports has acquired Under the Lights Powered by Under Armour, the second-largest youth flag football operator in the United States with 170 local flag football leagues and 35,000 boys and girls from first through eighth grades participating. Unrivaled Sports was created in late March by Josh Harris, David Blitzer and The Chernin Group to […]
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USA Football is again sanctioning flag football tournaments in 2024 as teams that compete in sanctioned tournaments will earn points toward the USA Football team rankings. Operators and football leagues may apply to have their tournaments sanctioned and elevated by USA Football, with sanctioned tournaments having quality and experience standards. Squads that place in the […]
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Yes, having the backing of the National Football League was a major plus for flag football in its quest for Olympic inclusion. How could it not be? One of the biggest leagues in the world wanting to continue spreading its brand internationally was a powerful attraction for the International Olympic Committee, including using the sport […]
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Flag football being named to the 2028 Olympic program earlier this year completed an impressive rise for the sport. Having the sport in the Los Angeles Games is a massive win for the NFL in broadening its global reach. On the IOC’s part, having the NFL promoting the Olympics does the same in expanding its […]
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The National Football League and the Fédération Française de Football Américain have announced a collaboration to launch the inaugural youth NFL Flag program in France. NFL Flag is the official flag football program of the NFL. The launch of NFL Flag programming in France follows flag football’s official inclusion in the 2028 Olympic Summer Games […]
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The LA28 sports program was officially confirmed by the International Olympic Committee during its annual session on Monday in India with baseball/softball, flag football, cricket, lacrosse and squash providing a mix of new and returning sports to the Olympic Summer Games. All five were voted in as a single package with two “no” votes from […]
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