LIV Golf, Fever Announce Global Ticketing Partnership

LIV Golf has announced a partnership with Fever that will see the tech platform will become the official global ticketing and demand generation partner for LIV plus an official partner of Fireballs GC team featuring major champion Sergio Garcia.

This multi-year collaboration will have Fever’s platform used to discover and purchase access to LIV Golf tournaments worldwide. The partnership will also ensure the integration of advanced technology for user experiences.

“At LIV Golf, our goal is to push boundaries and deliver the game in fresh and dynamic ways for fans around the world,” said LIV Golf President of Business Operations Chris Heck. “Partnering with Fever gives us a powerful platform to connect with audiences around the world and makes our events even more accessible and entertaining. Together, we will deliver unforgettable experiences both on and off the course.”

The partnership will showcase the Fever logo on the sleeve of Fireballs’ shirt as well.LIV has started announcing some of its 2026 schedule including Riyadh (February 5-7), Adelaide (February 13-15), Singapore (March 13-15), South Africa (March 20-22), Mexico City (April 17-19), Virginia (May 8-10), Andalucía (June 5-7), England (July 24-26) and Indianapolis (August 21-23).

“Fireballs GC is proud to partner with an organization like Fever that shares our passion for bringing fans and people together through sport and world-class events,” said Garcia. “Our fans are incredibly important to our team and through Fever we can create new ways for them to engage with Fireballs GC and the energy of LIV Golf events.”

Fever operates in more than 40 countries, using its technology to deliver personalised recommendations for major sporting events including Real Madrid, Barcelona and the X Games.

“LIV Golf’s innovative new format and international reach is the perfect complement to Fever’s global presence and holistic approach to audience engagement and conversion technology,” said Tom McElwee, Fever general manager for North America. “Together, we’ll deliver a seamless, technology-powered experience that makes it easier than ever for fans to discover and enjoy one of the most exciting sporting events in the world.”